Rebecca Goldcrump is the co-founder of The Impact Collective, a Portland-based consultancy that helps purpose-driven businesses integrate social impact and sustainability into their core strategy. From B Corp certification to leadership coaching and impact planning, Rebecca and her team work with organizations—from solopreneurs to enterprise leaders—to align operations with values and build businesses that drive real change without sacrificing profitability.
In this conversation with Virginia and Justin, Rebecca shares her path from CPA to impact strategist and why she believes long-term thinking—not urgency—is the real engine of transformation. She unpacks how short-term mindsets and cultural pressure for quick returns are undermining real progress, and why creativity, coaching, and moral clarity must become non-negotiables in strategy.
5 Key Takeaways
Long-term thinking isn’t optional. It’s the foundation for meaningful social impact.
Most businesses don’t plan; they react. And it’s costing them more than money.
Coaching helps unlock clarity and courage. Strategy needs both.
Uncertainty isn’t a threat, it’s a strategic asset. If you know how to work with it.
Impact needs structure. Good intentions don’t scale without a plan.
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