What if the first step to real change isn’t louder confrontation, but more generous interpretation?
In this episode, we sit down with Ryan Honeyman—co-author of The B Corp Handbook and The Next Economy MBA—to explore what it means to lead with grace in a time of division. From his early days in criminal justice to advising iconic companies like Patagonia and Ben & Jerry’s, Ryan shares how empathy, boundaries, and collaboration fuel lasting impact.
Together, we unpack the complexity of human behavior, the messiness of ideological conflict, and why nonviolent communication is more than just a tool—it’s a practice. We also talk about the B Corp movement, the politicization of purpose, and the personal toll of navigating polarized spaces.
This is a conversation for anyone trying to live their values, hold space for difference, and still get shit done.
Topics Covered:
Why generous interpretation is not naïveté, but strategy
How to hold boundaries without closing your heart
The role of personal history in shaping beliefs
Nonviolent communication and navigating ideological differences
The evolution and future of the B Corp movement
Finding your lane—and using it for good
About Ryan Honeyman:
Ryan is a Partner and Worker-Owner at LIFT Economy, a consulting firm helping businesses redesign themselves for the benefit of all life. He’s helped over 80 companies achieve B Corp certification and co-hosts the Beyond the B podcast.
Get help with B Corp certification: https://www.lifteconomy.com/secrets-of-b-corp-consulting/
Check out the Beyond the B Podcast: www.lifteconomy.com/beyond
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