In case you missed it on 2/2, here is the recording of the kick-off session for a multi-episode series called Ethos: How to Become a Conscious Brand. This series will hosted on LinkedIn Live by Massive's co-founder and CMO, Justin Foster.
The Ethos series will be covering:
Dignity-first mindset
Branding as a spiritual practice
Seeing the market as a complex adaptive system
Crafting a “School of Philosophy”
Introduction to Brand Poetry
Leading a conversation that becomes a category
Embracing the Art of Unfinishing
Implementing ethical marketing practices
Each LinkedIn Live will be bi-weekly through the end of April on Fridays at 11am Central. You will be able to register for each LinkedIn Live as they pop up, but if you’d like to be added to the calendar invite, please share your information here.
Recording of Ethos Series Kick-Off Session